Absolut Illusion

 – 0,7l
 – 2011
 – 300.000 (NC+SC)
 – Worldwide

Through the limited Illusion Edition, Absolut Vodka wanted to emphasize the purity of its product: the brand reads in transparency, printed on the opposite side of the bottle. The purity of Absolut Vodka then acts as a prism to change the perspectives according to the rotations of the bottle. Absolut Vodka proves once again its ability to reinvent codes without altering its identity.